The spiciest ferry of all time
Jung von Matt SPREE
BULDAK
Art Direction, Concept
Agency
Client
Work
In June 2024 the Danish government banned some BULDAK ramen flavors for being too spicy. But we had a cheeky idea to give the Danes the spice they deserve: A ferry that brings BULDAK fans from Copenhagen to Swedish sea territory where they could enjoy the banned products totally legal directly on the ferry. But then out of a sudden the ban was lifted. And we turned the ferry into an epic comeback party!